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Category Archives: Email Marketing
Email Marketing Campaigns Tips for Growing Your Opt-In List
With direct mail, you can add names and addresses to your marketing list at will. So long as the contact information is legitimate and accurate, you’re good to go. But with email marketing, there are checks and balances. When gathering more »
Five Reasons Why Email Marketing Programs Rock
If you’ve been using direct mail to grow your business, you’ve no doubt wondered how email marketing compares – and whether it could be effectively incorporated. This month, we pull back the covers on this powerful marketing medium, explain its more »
Five Tips for Email Marketing Success
Five Tips for Email Marketing Success There’s no need to become an expert before launching an email marketing campaign, but follow these five rules, and you’ll avoid the most common mistakes. Get Permission Ever heard of the CAN-SPAM Act? It’s more »
Email and Direct Mail: a Competitive Marketing Strategy Duo
Email and Direct Mail: a Competitive Marketing Strategy Duo Direct mail is great at generating leads, while email allows you to nurture those leads and turn them into sales. Combine the two, and you’ll find yourself sitting behind the wheel more »
